CREATIVE DIRECTION

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BRAND DEVELOPMENT

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PACKAGE DESIGN

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PROJECT MANAGEMENT

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CUT-AND-SEW MANUFACTURING

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PHOTOGRAPHY

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CREATIVE DIRECTION ~ BRAND DEVELOPMENT ~ PACKAGE DESIGN ~ PROJECT MANAGEMENT ~ CUT-AND-SEW MANUFACTURING ~ PHOTOGRAPHY ~

BRAND ARCHITECT.

In 2019, I founded boutique creative agency Behind The Scenes Group,™ which specializes in full end-to-end brand development and creative services. Below are some of the our latest work.

10BARETOES

About: “I wanted to solve sock sorting problems for parents everywhere.” - Brittny Debonis, Founder
Role: Creative Direction, Brand Identity, Product, Web and Package Design, Sourcing and MFRG.
  • 10BARETOES by RYAN McGRATH Brand Development, Creative Direction, Product and Web Design, Kids Socks, Live Light, Design Portfolio, Creative Director, BTS Group Jupiter, FL. and Los Angeles, Marketing and Creative Agency Small Business Designers Logo

    Marketing Assets

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Product Photography

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Web Shop Design

  • 10BARETOES by RYAN McGRATH Brand Development, Creative Direction, Product and Web Design, Kids Socks, Live Light, Design Portfolio, Creative Director, BTS Group Jupiter, FL. and Los Angeles, Marketing and Creative Agency Small Business Designers Logo

    Package Design

  • 10BARETOES by RYAN McGRATH Brand Development, Creative Direction, Product and Web Design, Kids Socks, Live Light, Design Portfolio, Creative Director, BTS Group Jupiter, FL. and Los Angeles, Marketing and Creative Agency Small Business Designers Logo

    Model Photography

  • 10BARETOES by RYAN McGRATH Brand Development, Creative Direction, Product and Web Design, Kids Socks, Live Light, Design Portfolio, Creative Director, BTS Group Jupiter, FL. and Los Angeles, Marketing and Creative Agency Small Business Designers Logo

    Brand Identity

  • 10BARETOES by RYAN McGRATH Brand Development, Creative Direction, Product and Web Design, Kids Socks, Live Light, Design Portfolio, Creative Director, BTS Group Jupiter, FL. and Los Angeles, Marketing and Creative Agency Small Business Designers Logo

    Sustainable Packaging

  • 10BARETOES by RYAN McGRATH Brand Development, Creative Direction, Product and Web Design, Kids Socks, Live Light, Design Portfolio, Creative Director, BTS Group Jupiter, FL. and Los Angeles, Marketing and Creative Agency Small Business Designers Logo

    Lifestyle Images

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Model Photography

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Story Telling

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Product Design & Tech Packs

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Product Images

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Marketing Assets

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Creative Direction

  • 10BARETOES created by Ryan McGrath for Behind The Scenes Group, BTS Group in Jupiter, Florida and California creative agency, Brand Architect Small Business Founder Creative Director byRyanMcGrath InstagramGraphic Designer and Artist

    Subscription Service

See More at BTS Group™

positionless by Kristen Ledlow

About: Inspired by Kristen's love for basketball and her new role as Mom, 'positionless' offers vintage varsity, styles exclusively for babies, toddlers, and kids.
Role: Creative Direction, Full End-to-End Brand Development, Manufacturing, Project Management
  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Felt Graphics

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    "No Itch" Flat Lay Lables

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Decks & Presentations

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath made in the USA from Jupiter, Florida and designed and manufactured in Los Angeles, Ca

    Web Design

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts sweat

    Photoshoot

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Fully Custom Details

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Manufacturing

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts sweat

    Brand Development

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath made in the USA from Jupiter, Florida and designed and manufactured in Los Angeles, Ca

    Tech Packs

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath made in the USA from Jupiter, Florida and designed and manufactured in Los Angeles, Ca

    Custom Cut-and-Sew

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath made in the USA from Jupiter, Florida and designed and manufactured in Los Angeles, Ca

    Organic Cotton

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    ADs/Marketing

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Recycled Packaging

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Kristen Ledlow, Founder & NBA Broadcaster

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath made in the USA from Jupiter, Florida and designed and manufactured in Los Angeles, Ca

    E-Comm & Fulfillment

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Raw Edge Seams

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath made in the USA from Jupiter, Florida and designed and manufactured in Los Angeles, Ca

    Sustainable Materials

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Custom Socks

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Oversized Fit

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    "No Slip" Grip

See More at BTS Group™

TEDDY HEADWEAR™

About: Teddy Headwear is pioneering a new frontier in headwear by merging genres of Western tradition with the culture of streetwear.
Role: Co-Founder, Creative Director and Brand Architect

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Product Photography

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Custom Interior

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Styling

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Brand Development

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Model Photography

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Web Design

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Cowboy Style

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Brand Identity

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Teddy Brand

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Editing

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    E-Comm & Fulfillment

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Born in Jupiter, Florida

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Creative Direction

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Sourcing & Sampling

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Production

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Project Management

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Custom Trim & Tech Packs

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Influencer Campaigns

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath made in the USA from Jupiter, Florida and designed and manufactured in Los Angeles, Ca

    Collaboration

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Model Photography

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    License Artwork

Shop Teddy Headwear™

NEW EARTH™

About: Faith-based streetwear brand created for YouTube sensation, Gabriel Conte. Percentage of proceeds went to victims of sex trafficking.
Role: Creative Director, End-to-End Brand Development, Cut-and-Sew Manufacturing and Production MGT.
  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Web Design

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Marketing Assets

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Creative Direction

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Apparel Graphics

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Brand Identity

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Model Photography

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Product Photography

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Illustration

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Product Design

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Editing

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Design

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Creative Direction

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Social Media/Marketing

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    T Shirt Graphics

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    Model Photography

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath. Vintage varsity gender neutral kids streetwear organic cotton hoodies, t shirts

    Custom Trim & Tech Packs

  • positionless by Kristen Ledlow is inspired by her love of basketball and professional career with the NBA created by creative agency BTS Group founder Ryan McGrath made in the USA from Jupiter, Florida and designed and manufactured in Los Angeles, Ca

    Collaboration

  • Teddy Headwear by Ryan McGrath, founder of creative agency BTS Group or Behind The Scenes Group located in Jupiter, Florida and Los Angeles, CA Western Streetwear hat company and fashion brand.

    License Artwork

  • New List Item

  • New List Item

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Testimonials

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Product Design

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Gabriel Conte, Founder

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Cut-and-Sew

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Creative Direction

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Art Direction

See More at BTS Group™

Standout work.

  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    ADBD

    I gained much of my knowledge and experience from working with Adam Derry, the founder of ADBD, an award-winning creative agency on Fairfax in Los Angeles.

    View Work
  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    Spiritual Gangster

    Having a part in the success of Spiritual Gangster has been an accolade of my career. From early conception to now a household name brand, it’s been amazing to watch.

    View Site
  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    CRCL R®

    Video features Tinashe in the early stage of her career wearing CRCL R, “another streetwear brand from Los Angeles.” Co-Founder and Creative Director.

    Brand Gallery
  • Graphic design portfolio featuring brand identity, logo design, branding, web design, illustration, product design, fashion and product photography showcasing creative services and client work by Ryan McGrath founder of BTS Group ( Behind The Scenes

    License Art

    Most of my early career and recent years have been significantly shaped by designing for licenses. I love having the opportunity to work with established artists and brands that I grew up with.

    View Work